GLA - YouTube Credit Line
Description
This contract will support the GLA who requires digital advertising on Google UK Ltd's platform YouTube. The GLA advertisement campaigns will inform Londoners about the areas the Mayor is working on and how this will impact them. Some examples of campaigns we have/intend to run include:
Sharing information about how the Mayor is making London safer for young people.
Sharing information about how the Mayor is making London safer for women and girls.
Cost of living advice and support.
Advertising cultural events taking place in Trafalgar Square.
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