Creative Experience Lab London

The procurement was structured as a business-led, limited competition, split into two distinct Lots to reflect the

different but complementary workstreams required to support the development of the Creative Experience Lab

London (CELL) programme:

• Lot 1 related to consultancy support for the development of the CELL Business Case.

• Lot 2 related to the mapping of the London Experience Economy to inform and evidence the Business

Case.

The estimated values at procurement stage were £15,000 for Lot 1 and £25,000 for Lot 2. The competition was

proportionate to the scale and nature of the requirement. Following the competition, one compliant bid was

received, which demonstrated the required technical capability, relevant experience, and value for money across

both Lots.

The initial contract value is £35,000, reflecting the combined scope of both Lots. This represents the Authority’s

current financial commitment and aligns with approved Programme and Finance authorisations.

The contract includes headroom up to a maximum value of £100,000, exercisable strictly at the Authority’s

discretion, subject to the availability of funding and appropriate internal approvals. Any additional expenditure

would relate to further development work, deeper analysis, or extended support directly aligned to the CELL

programme and would not constitute an automatic commitment.

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